Use of City Logo and Civic Crest

The City Logo is considered an equivalent to a trading symbol for the City of Swan administration, whereas the Civic Crest is equivalent to a brand or trademark of Council.

The use of the City of Swan logo implies that the City supports or endorses certain activities or events.

The City has strict requirements in place to govern the use of the logo in order to ensure the reputation and brand of the City of Swan are protected.

Further details can be found in the Use of City of Swan Logo and Civic Crest policy(PDF, 37KB).

Approval of usage

Any individual, business or organisation seeking to use the City logo, must seek approval from the City's Manager for Marketing & Public Relations and whose decision is final.