The City of Swan is inviting local businesses to take part in Love your local – a campaign developed by the City to celebrate and support the incredible range of businesses that make Swan a great place to live, work and play.
Love your local highlights participating businesses through free promotional opportunities, helping increase visibility, connect with new customers and showcase what makes them unique. By encouraging residents to shop locally, we strengthen our economy, support jobs and build a stronger, more connected community.
Other benefits include:
- Reducing emissions by encouraging less travel
- Providing greater convenience for consumers
- Creating opportunities for local farmers and artists, trades retailers and more.
Get involved
If you own or operate a business in the City of Swan, nominate your business for Love your local to take part in this exciting community initiative. It’s completely free to participate and a great way to connect with locals who love supporting their community.
If you’d like to express your interest, complete the pick me form, and our selection panel will review your application before contacting you with the next steps.
The City of Swan is excited about this campaign and looks forward to meeting some fascinating local businesses and the people behind them.
Meet some local businesses you'll love
Messy Bubs Swan Valley: Learning Through Play
After helping more than 100 families as a baby sleep consultant in South Africa and Australia, Jennifer Quinn-Kent discovered a new passion through Messy Bubs Swan Valley.
Since becoming a franchise owner in 2025, she has been creating sensory play experiences that help babies and toddlers build confidence, develop motor skills and explore new textures in a safe, fun environment.
Using colourful, taste-safe sensory trays, Jennifer encourages learning through play while giving parents a chance to connect with other local families.
What she loves most is watching hesitant little ones grow into confident explorers and seeing friendships form among parents.
Through every messy session, Jennifer is helping build stronger children, stronger connections and a stronger community.
Facebook | Website | Instagram
Owner and Pictured: Jennifer Quinn-Kent
Di Vi Beauty & Beyond: Building Beauty and Confidence
After arriving in Australia in 2023, Dixita Ginoya turned her long-held dream of business ownership into reality, establishing Di Vi Beauty & Beyond in Dayton.
With experience in beauty therapy, nail services, henna artistry and staff training in India, Dixita continued developing her skills through further study and salon work across Perth before launching her home-based business.
Balancing family life, cultural change and the challenges of starting a business in a new country, she built a loyal customer base known for valuing her gentle touch, welcoming nature and exceptional service.
Today, through word-of-mouth referrals and five-star reviews, Dixita is not only growing a successful business but helping clients leave feeling confident, relaxed and beautiful.
Website | Facebook | Instagram
Owner and Pictured: Dixita Ginoya
Bellevue Cottage Coffee House: Where History Meets Community
After a 30-year corporate career, Larrece Lucas knew exactly what she didn't want for her next chapter. Following her heart, she lovingly transformed a 115-year-old cottage in Bellevue into a thriving coffee house and country style homewares store.
Surrounded by industry, Bellevue Cottage welcomes customers with a friendly local team and genuine hospitality, creating a place where locals gather for artistic inspiration, stories are shared, and friendships are formed.
While running a small business has brought its challenges, Larrece remains focused on growing sustainably through hard work, supporting local, and building strong community connections.
"I've loved building community and meeting people. We've attracted these amazing people, and together we're forming this wonderful community," says Larrece.
Bellevue Cottage: a hidden gem serving coffee with a side of character, and warmth.
Website | Facebook | Instagram
Owner and Pictured: Larrece Lucas
Building business one step at a time
More than a shoe store, Guildford Bootery and Shoes reflect owner Meisha Wasiun's passion for people, comfort and community.
Located on James Street, Guildford, the boutique opened in May 2024 following the success of Meisha's long-running Mundaring business.
With more than 20 years in the footwear industry, Meisha and her staff have built a reputation for helping customers find shoes that not only look great but feel great too.
Carefully curating the latest collections, offers something different from mainstream retailers, focusing on individuality, quality and comfort.
Sustainability is also important, with packaging recycled and unwanted shoe boxes repurposed through schools, nurseries and local community projects.
For Meisha, business is about listening, building relationships and creating a welcoming space where every customer feels valued and inspired.
Photo caption: Meisha Wasiun, Owner, Guildford Bootery and Shoes
The Story of Paws by the Valley
Paws by the Valley was born from Ilaria Mengarelli's love for her fur baby and her passion for creativity.
A bubbly, thoughtful and artistic entrepreneur, Ilaria began designing colourful dog harnesses and accessories when she couldn't find products that matched her puppy's vibrant personality, she started designing her own.
Many of her designs and patterns start as hand-drawn sketches before being transformed into the unique adventure-ready products loved by dogs and their owners today.
Like many small business owners, her journey has been filled with challenges, learning and growth, but seeing dogs proudly wearing her creations makes it all worthwhile.
Committed to making more thoughtful choices, Paws by the Valley also offers eco-friendly cornstarch poop bags, reusable food-grade silicone treat pouches, and uses non-plastic packaging wherever possible.
Website | Facebook | Instagram
Photo caption: Ilaria Mengarelli, Owner of Paws by the Valley