Event description
Learn the basics of marketing and how to attract and retain customers.
This workshop explores traditional marketing strategies, helping you build your brand, identify what makes your business unique, and develop a practical marketing plan.
A practical workbook is included, with opportunities to ask questions throughout the session.
Main topics covered
- Market research
- Building your brand
- Traditional marketing channels
- Marketing goals and budgeting
- Customer retention
- Measuring marketing success
Who it's for
Ideal for business owners wanting to understand marketing fundamentals and create a simple marketing plan.
This workshop is held online.