Optimising your Google Business listing

Event description

If you want your business to appear on Google but don’t have the budget for SEO and ads, adding it to Google Maps is the top way to get notices by potential clients. Plus, it’s free!

Learn how to maximize your Google Maps listing beyond the basics (like website and location) to truly attract your audience and stand out. 

In the first part of this workshop, you’ll understand how it all works and explore various options. 
The second half will be hands-on, where you’ll create and enhance your listing with guidance from the presenter and group. 
Topics covered:

• Getting started: filling out your business details and managing your location
• Crafting your business description and Information
• Showcasing your services, products and prices
• Defining service areas
• Adding engagement photos and videos
• Sharing updates such as posts, offers and events 
• Managing reviews 
• Q and A session
• Basic SEO tips to boost your presence in the local area 

This workshop is funded by the Digital Solutions Program in partnership with the City of Swan and will be held in-person at the Ellenbrook Community Library (the Café).