Event description
Many business owners and entrepreneurs question whether a formal business plan is necessary, especially when external funding isn't expected in the near future. However, a strong business does more than attract investors – it serves as a roadmap to clarify your vision, set strategic direction and deepen your understanding of the market and your operations.In this workshop, you will learn how to:
- Identify the essential components of a business plan and understand why each matter
- I integrate a marketing strategy into your overall business plan
- Develop a financial strategy to guide growth and manage risk
- Apply Strengths, Weaknesses, Opportunities and Threats (SWOT) analysis to uncover opportunities and address challenges.